Tag Archives: Tijuana Brass

45: “This Guy’s In Love With You” b/w “A Lonely Tear” by Herb Alpert. A&M 210 029. Recorded in Hollywood, 1968.

Image courtesy of The Rodgers & Hammerstein Archive of Recorded Sound.

Image courtesy of The Rodgers & Hammerstein Archive of Recorded Sound.

Anyone who has ever flipped through a box of LP’s at a thrift store has seen it: a gorgeous woman in a pile of whipped cream, licking a bit of it off of her finger. If you got past the image and to the words on the cover, you saw that the album was called Whipped Cream & Other Delights by Herb Alpert’s Tijuana Brass. It was symbolic of the decadent, swinging lifestyle espoused in Playboy magazine; you get the impression that every bachelor worth his single malt scotch would have this cued up on his Hi-Fi, ready to set the mood for seduction.

This may all be true. And discovering this 45 in the Archive certainly did little to dispel that impression. But Herb Alpert was also the A in A&M Records, a label that introduced the world to artists as varied as Sergio Mendes, The Carpenters, Styx, and The Police. Continue reading

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